Hi, I’m Nurulita 👋
With 5+ years of experience as a UI/UX designer, I've been involved in 20+ product designs across various industries.
Works
Ngantor: HR Management System
Ngantor is an integrated software solution that digitalizes and automates core HR functions, including payroll, attendance tracking, recruitment, performance management, and employee administration
Orooms: Boarding House Management System
With boarding house management system system centralizes tenant data, room management, billing, and payment tracking while improving transparency and operational efficiency through an intuitive dashboard experience.
TDT Company Profile Design
TDT's landing page is designed to bridge the gap between digital brand identity and user action.
Chatmin: Livechat Management System
Chatmin is a livechat management system that designed to bridge the gap between businesses and their online customers.
MyLink: Biolink Platform
MyLink is a link-in-bio platform to solve the limitation of single-link constraints on social media profiles.
Playground
About
More than a title, being a product designer is a role I genuinely care about 🍃
Hi, I’m Nurulita. My journey in UI/UX design began in 2020 while completing my final studies, starting with a marketplace feature for a cooperative mobile app. Over the past five years, I’ve realized that building a resilient product requires far more than just pleasing visuals and experiences; it demands a deep understanding of the delicate balance between user experience and business strategy.
Having contributed to over 20 projects, I’ve navigated diverse challenges that shaped my approach to digital products. Currently, at PT Sinar Digital Nusantara, I lead the end-to-end UI/UX design process from conceptualizing design products from scratch to maintaining and scaling design systems for both internal and external platforms.